Ready to turn your walls into masterpieces? Dive into our expert guides to master all the secrets of wallpaper and bring your most beautiful decorating dreams to life!
Wallpaper: When Your Walls Tell Stories
Imagine coming home to be greeted by a lush tropical garden, a library filled with precious volumes, or a Parisian sunset… Today’s wallpaper has nothing in common with your grandparents’ patterns! Between revolutionary technical innovations and unbridled creativity, this decorative medium is experiencing a spectacular renaissance that’s transforming our interiors.
The Wallpaper Wizards: Meet the Masters
Behind every exceptional wallpaper lies a passionate creator. Pierre Frey blends French tradition with influences from around the world, Nobilis has cultivated Parisian art de vivre since 1928, Élitis lets you touch concrete… that isn’t concrete, while Arte reinvents the rules with distinctly Belgian audacity. Not to mention legends like Zuber (the world’s oldest manufacturer!), Cole & Son (official supplier to Buckingham Palace), or de Gournay who still hand-paints their silks.
These creators don’t just make wallpaper: they craft emotions, atmospheres, and love-at-first-sight moments. Every collection tells a story, captures a journey, freezes a magical instant. That’s the real difference between a simple covering and an exceptional creation.
Smart Choosing: The Art of Getting It Right First Time
Choosing wallpaper is a bit like adopting a pet: you’re going to live with it for years! Fortunately, our expert advice helps you avoid costly mistakes. Room style, daily use, light exposure, available budget… We break down all the criteria so your choice is perfect from the start.
Cozy living room, romantic bedroom, family kitchen, or zen bathroom: every space deserves its custom wallpaper. And no, it’s not complicated when you know the right tricks!
Our Expert Guides: Become a Wallpaper Pro
Wallpaper Brands and Publishers
→ Discover who really rules European wallpaper
Cole & Son with their 150 years of royal history, Farrow & Ball with their legendary paints transposed to paper, the French innovators at Élitis who revolutionize everything in their path… We reveal the secrets, specialties, and even the juicy stories behind each house. Because before buying, you might as well know what creative adventure you’re embarking on – especially when you can dive into our guide to the best European wallpaper brands for an in-depth overview.
→ Learn more in our complete guide to the best European wallpaper brands.
Styles and Decorative Inspirations
Panoramic Wallpaper Guide: Elevate Your Walls
→ Learn more in our panoramic wallpaper guide.
Rediscover the art of transforming space through a selection of exceptional panoramic wallpapers. Immersive landscapes, geometric abstractions, XXL patterns: learn how to integrate these monumental décors into contemporary interiors. From tropical forests to refined chinoiserie, explore how these wall murals turn your walls into true windows onto the world, as detailed in our panoramic wallpapers guide.
Art Deco Wallpaper
→ Dive into the fascinating world of Art Deco (style guide coming soon)
Gatsby, champagne, and golden geometries: Art Deco hasn’t aged a day! Discover how to integrate this timeless elegance into today’s decor. Hypnotic zigzags, stylized palms, precious metals… These patterns instantly transform your walls into Hollywood film sets. And this is just the beginning of our stylistic exploration, especially if you explore our selection of 10 Art Deco-inspired wallpapers for concrete ideas.
Coming soon: Modern chinoiseries that transport you, English florals that smell of countryside, soothing Scandinavian geometries… Each style has its history and secrets for successful integration.
→ Learn more with our curated guide to Art Deco-inspired wallpapers.
Classifications and Technical Standards
→ Decode pictograms like a pro (anti-hassle guide in development)
Washable, extra-washable, tear-resistant… Those mysterious little symbols on your rolls aren’t there just for decoration! They prevent you from putting fragile paper in a kitchen or choosing paper that will go out of style before it’s even hung. Our experts translate all this into plain English in our guide to wallpaper pictograms and technical classifications, with real practical consequences for your daily life.
→ Learn more in our complete guide to wallpaper pictograms & classifications.
Types of Wallpaper: Non-woven, Vinyl and Traditional
→ Finally understand this technical jungle (jargon-free guide in creation)
Non-woven that revolutionizes installation, vinyl that resists everything, traditional paper that keeps its charm… Each substrate has its personality and superpowers! We explain everything: when non-woven saves you hours of hassle, why vinyl is a lifesaver in kitchens, and in which cases classic paper remains unbeatable. Spoiler: there are no bad choices, just inappropriate ones – and our wallpaper backing guide helps you choose between non-woven, vinyl, and paper without getting lost.
→ Learn more in our guide to wallpaper backing types.
How to Hang Wallpaper: Techniques and Tips
→ From beginner to expert in one read (ultra-practical guide in writing)
Preparing walls like a pro, managing pattern matches stress-free, cutting around outlets without shaking… Perfect installation can be learned! Our professional techniques help you avoid classic disasters: stubborn bubbles, gaping joints, misaligned patterns. With the right moves and our secret checklist, you’ll surprise even your most skeptical friends – especially if you follow our professional wallpaper installation guide.
→ Learn more in our step-by-step wallpaper installation guide.
Panoramic Wallpaper: The Art of Transforming Space
→ When your walls become windows to the world (panoramic guide in creation)
A living room opening onto the African savanna, a bedroom overlooking Central Park, a dining room facing Provence olive groves… Panoramics literally transform your perception of space! These wallpaper giants require a bit more technique and budget (£200 to £2000), but the “wow” effect is guaranteed. From historic Zuber manufactures to ultra-modern digital creations, discover how to bring the world into your home in our panoramic wallpapers guide.
→ Learn more in our complete guide to panoramic wallpapers.
Wallpaper Maintenance: Cleaning and Durability
→ Keep your walls looking like day one (grandma’s tricks and pro techniques in development)
Coffee stains, fingerprints, stubborn dust… Daily life puts your wallpapers through their paces! Fortunately, with the right techniques (and a few secrets from our grandmothers), your walls keep their brilliance for years. From magical Marseille soap to high-tech products, we test everything to tell you what really works. Because well-maintained beautiful wallpaper can last decades.
2025 Trends: Maximalism and Innovations
→ What’s going to shake up decor this year (fresh-from-the-oven trends guide in progress)
Goodbye minimalism, hello creative explosion! 2025 rhymes with boldness, energizing colors, and show-stopping patterns. This year’s Pantone color “Mocha Mousse” (that delicious brown you want to bite), the strong comeback of Marie-Antoinette style, connected wallpapers hiding NFC chips… Discover what’s moving Pinterest (+630% searches for “eclectic apartment”!) and how to adopt these trends without style mistakes.
Wallpaper by Room: Living Room, Bedroom, Kitchen, Bathroom
→ The right paper in the right place (room-by-room guide in creation)
Your living room doesn’t have the same needs as your bathroom (thankfully!). Moisture resistance for wet rooms, breathable papers for bedrooms, easy cleaning for kids’ kitchens… Each living space has its little requirements. We guide you through the maze of technical characteristics so every room gets ITS ideal wallpaper.
Eco-Friendly and Sustainable Wallpapers
→ Beautiful, eco-friendly and uncompromising (green attitude guide in development)
Who said you had to choose between beauty and environmental consciousness? French creators like Maison BONAMI (100% made in France with natural inks) or Le Presse Papier (Lyon production and water-based inks) prove otherwise! FSC, PEFC labels, VOC-free certifications… Decoding real labels that protect your health and the planet, not forgetting biodegradable papers that return to earth at end of life.
Wallpaper Prices: From Tight Budget to Absolute Luxury
→ All the secrets to smart investing (realistic budget guide in finalization)
From £8 per m² for nice non-woven to £800 for custom creations signed by Pierre Frey… The wallpaper universe
